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For most majority frontline organizations, less than 20% of staff are reachable within 5 minutes.

In our digital world, why is that even still an issue?

I reckon all businesses out there are driven to achieve higher business results.

Here business results mean anything your organization wants to achieve.

This could be purpose-driven or profit-driven.

Take a guess how many percent of the global workforce do not have a desk?
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70 to 80% of workers globally - about 2.7 billion people - are “deskless” and handling jobs that do not require (or allow for) sitting in place.
 
If that number surprises you, think about all the industries this includes retail and grocery, healthcare, hospitality and foodservice, construction, manufacturing, logistics and utilities.
 
These frontline workers have unique job demands, volatile working schedules, demanding customers, long hours standing and little to no access to task-critical information.
 
In 2021 this deskless workforce will undergo an Employee Experience investment renaissance as companies are increasingly recognizing the impact technology has on boosting deskless worker productivity and job satisfaction.
 

Have you seen the prompt on WhatsApp requesting you to accept revised Terms & Conditions yet?

Will you continue to use WhatsApp for business communication? What about your internal communications within the company?

Starting Feb 8th 2021 your WhatsApp data will be shared with Facebook.

You still have a choice to protect your business and protect your employees.

What can we do differently to do better in engaging our employees?

Many bosses believe that valuable knowledge is concentrated in a very few heads. They assume that the key to making good decisions is finding that one right person who will have the answer.

The “genius” of the organization NEVER resides completely in management!

The best ideas will often come from far-flung corners of the community.

We are likely to incur an “ignorance tax” when we fail to consult the crowd before making important decisions.

Communication professionals are faced with the daunting task of successfully aligning workforces with the strategic mission and objectives of their organization. Suffice to say while managing costs. These priorities are often competing, yet they don't have to be.

Does your work sometimes feel like this?

While the end of the Covid-19 may not be in sight and the full extent of its impact remains unclear, leaders must embrace this time as one that will help them be better prepared for future hardships.

Are people really your "most important asset"?

Then would it be fair to say that you should focus on the physical safety of your people first, the mental health of your people second and then worry about collateral damage and the P&L next.

If I were to head a large company, I would pay my Head of Internal Communications more than my Head of External Communications.

Why?

Because I know that if this company is really to change, and to persuade the outside world it has changed, it has to change on the inside first.

Internal Communication is here to enable change and execution of the strategy.