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Communication professionals are faced with the daunting task of successfully aligning workforces with the strategic mission and objectives of their organization. Suffice to say while managing costs. These priorities are often competing, yet they don't have to be.

Does your work sometimes feel like this?

While the end of the Covid-19 may not be in sight and the full extent of its impact remains unclear, leaders must embrace this time as one that will help them be better prepared for future hardships.

Are people really your "most important asset"?

Then would it be fair to say that you should focus on the physical safety of your people first, the mental health of your people second and then worry about collateral damage and the P&L next.

If I were to head a large company, I would pay my Head of Internal Communications more than my Head of External Communications.

Why?

Because I know that if this company is really to change, and to persuade the outside world it has changed, it has to change on the inside first.

Internal Communication is here to enable change and execution of the strategy.

"The more you know, the more you think you don’t. The more you don’t know, the more you think you do." - inspired by Aristotle and Albert Einstein 

As a leader you need feedback from your team to succeed.

Collecting employee feedback regularly and frequently through employee surveys is an essential part of assessing internal communication strategies, operational efficiencies, and improving workplace culture.

Companies are now turning to employee surveys to gain organizational insights they can take immediate action on. Best of all, there are now ways to collect the feedback you need to make concrete improvements in real-time.

Employee experience (EX) is our journey within the workplace. It must include the entire organizational journey; starting from the application process and continuing after being separated. This includes recruitment, on-boarding, our role within the organization, how well we understand the goals of the business, how the company rewards us and how it develops us to be the best that we possibly can be.

Is it optional?

Certainly not. We will have an experience anyway. Whether it is a good one that we enjoy for many years or a bad one we want to quit quickly will make or break a business in the long run.

How?

Miscommunication is expensive. Due to high levels of linguistic and cultural diversity within the non-desk workforce, it is crucial that the digital platform you adopt can effectively accommodate many different types of communicators.

Organizations have to cultivate an environment for inclusivity, engagement, and diversity if they want to increase productivity as well as retain more talents.

As mobile workforce demographics reflect more diversity, companies need to implement internal communication strategies that include every single worker. 

As we transition to a new decade, the evolution of the workplace has put employee relations in the spotlight. How employees and employers value one another is a key indicator of business success.

More and more businesses are investing considerable time and resources into developing their employees’ soft skills and creating a more welcoming, engaging atmosphere for their employees.

Recently the Business Roundtable, a group of chief executive officers from major U.S. corporations, issued a statement that redefines the very “purpose of a corporation.”