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Becoming a digital workplace is more than downloading apps, automating HR functions, or adopting communication tools.

While these are core components of a digital workplace, there has to be a well-thought-out strategy to accompany adoption that benefits every level of your company.

When a digital workplace is implemented as an intentional business solution it delivers results, like a high performing workforce, that makes your company more competitive.

As you design your digital workplace strategy you need to know:

More and more businesses are investing considerable time and resources into developing their employees’ soft skills and creating a more welcoming, engaging atmosphere for their employees.

Recently the Business Roundtable, a group of chief executive officers from major U.S. corporations, issued a statement that redefines the very “purpose of a corporation.”

While a necessary part of business growth as companies scale and work to maintain competitive market share, mergers and acquisitions present a multitude of challenges.

Among these challenges are maintaining workforce management, team productivity, and internal communications.

Does your company have the right communication tools to emerge victorious?

Using enterprise social media isn’t the only secret of companies with amazing internal communications, however. Here are three types of internal communications you need to automate to enhance your digital workplace and boost operations.

In an age when consumers can make a purchase with the click of a mouse, brick-and-mortar retailers are facing some big obstacles. But outside competition isn’t the only problem plaguing the trade. It has one of the highest employee turnover rates of any industry. To be competitive, focus on your team that delivers the customer experience: your frontline workers.

Adopting a team app to manage internal communications will give your retail store an edge by improving the employee experience and increasing retention.