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12 Reasons an Employee App Makes Your Business More Successful

Posted by Andy G. Schmidt on Sep 16, 2022 1:30:00 PM

The key to any successful business is communication. After all, communication is essential in every aspect of company operations, from onboarding new employees to introducing new policies. When employees are well-informed, they perform better, are more productive, and feel happier in their workplace.

Here are 12 reasons why you’ll achieve greater success by prioritizing effective communication and using a great employee app.

employee apps make businesses successful


1. Keep everyone on the same page

Employee apps enable instant communication between employees and employers, keeping staff on track and up-to-date. Features like group messaging ensure everyone stays on the same page and prevent miscommunication so that the whole company runs smoothly. Mobile solutions like Beekeeper also function as collaboration software, where teams can efficiently communicate to brainstorm and launch projects.

Instant communication is also essential for time-sensitive or crucial information about safety, urgent updates, and other issues. There’s no better way to make sure everyone including your frontline workers receives important notices than with a mobile app, which keeps all users updated even when they’re on the go and away from computers.


2. Confirm important information is received

When important events and last-minute changes happen, make sure the news is not only sent, but also read. In an employee app like Beekeeper, you can ensure important information is visible by pinning posts, and also know that employees have received key updates with confirmation campaigns, which require users to confirm they’ve read an important message. You can also follow up with those who didn’t read messages and ensure that every employee is in sync with everyone else.


3. Streamline internal communication

Team apps also make automated messaging possible. Keep your digital workforce in the loop and streamline internal communications by automating tasks like sending monthly reminders, recurring updates, and more. Make it two-way by offering your people digital forms and checklists with a click of a button on their mobile phones.


4. Track and analyze employee engagement

The success of a company depends on how engaged its employees are. An employee app improves employee engagement, but can also provide useful data on engagement levels. Beekeeper, for instance, allows administrators to understand how many employees are reading updates and actively communicating with each other with its analytics dashboard. Administrators know what works and what doesn't; then do more of the former and less of the latter.


5. Keep non-native language speakers in the loop

Some employees don’t speak the local language, especially those who don’t interact with clients. Language barriers won’t be a problem with apps like Beekeeper, which has an inline translations feature that translates posts and comments in more than 100 languages to enable full inclusion of everyone on the team across languages and locations.


6. Ensure employees are heard

Communication tools like employee apps facilitate easy communication in a workplace, encouraging employees to reach out with questions, concerns, and comments. By initiating workplace involvement, apps like Beekeeper keep employees engaged.


7. Get everyone involved in growing the team

Make hiring a success with an integrated Employee Referrals Journey. There are 4-steps:

Inform - Getting the word out to your frontline workforce. We know that reaching frontline teams can be tricky, but with Beekeeper, your employees can find all the information they need to start making referrals from their mobile devices.

Collect - Make it easy for employees to submit referrals automatically. Show open roles in a job stream and on the home screen. Employees can share job listings with their external networks in just 4 clicks.

Track - All submissions and the hiring progress so you can fill those roles and save money.

Reward -  Boost employee satisfaction with rewards by easily following through and rewarding employees for successful referrals.

Everybody wins!


8. Open it up for feedback

An app promotes ease of communication and helps employees feel like their opinions are valued. Encourage employee feedback with features like quick polls,  pulse surveys, and anonymized or open staff surveys (here are 10 questions to get you started). Use your employee app to set up a communication channel where users can propose, vote on, and discuss innovative ideas.


9. Help employees feel appreciated

By giving staff the opportunity to provide feedback, the employee communications app shows employees the company values their opinions. Additionally, using a kudos app means happy staff: Employers and employees can easily recognize employee achievements and celebrate special occasions like birthdays and work anniversaries. 


10. It helps everyone in building their social capital

For real ‘Enterprise collaboration’ to happen my notion is that 𝙩𝙝𝙚 𝙫𝙖𝙡𝙪𝙚 𝙤𝙛 𝙝𝙪𝙢𝙖𝙣 𝙘𝙖𝙥𝙞𝙩𝙖𝙡 𝙞𝙨 𝙞𝙣 𝙩𝙝𝙚 𝙘𝙤𝙡𝙡𝙚𝙘𝙩𝙞𝙫𝙚 & 𝙣𝙤𝙩 𝙩𝙝𝙚 𝙞𝙣𝙙𝙞𝙫𝙞𝙙𝙪𝙖𝙡. 

Without building relationships, work activities can become transactional and mechanistic, which can impact well-being and lead to burnout or resignations. 

Social Capital is the informal and human interactions at work.

When managing the hybrid workforce, it is incumbent on managers to find ways to build relationships and create social capital in the organization.

An inclusive Employee App accessible to truly everyone on the team is such a way.


11. Promote investment in the company’s wellbeing

When employees feel appreciated and connected, they’ll be more likely to care about the environment they work in and be more invested in the company to which they belong. Remind employees that they’re working for a brand, not a building.


12. Foster camaraderie among employees

Employees want to feel included and part of a team, and keeping them connected through a team app makes this possible. It's inclusion in action.

When employees know each other, understand that they’re all on the same team and trust each other, they not only perform better but will also be more likely to stay at the company, thus improving employee turnover rates.


Happy employees = happy customers

Simply put, strong relationships are based on trust and communication. But if there is no communication, there can be no trust.

A company that communicates is a company with happy staff and pleased customers. When employees are happy, they become invested in their work and the company, which results in a thriving workplace and impressive achievements. And what makes this possible?

Effective communication, via an effective employee experience platform app.

If we believe that people are the business, then having more of them fully engaged should be paramount.

Beekeeper eBook - Employee Engagement of Frontline Employees


Topics: Employee Engagement, Internal Communications, Employee Experience, Best Practice, Use-Case

The key to any successful business is communication.

Here are 12 reasons why you’ll achieve greater success by prioritizing effective communication and using a great employee app.



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